Turn Your Fragrance Vision into Reality

The Founder’s Kickstart Mentorship  guided by Rajiv Sheth, India’s first certified Master Perfumer.

Apply for the Kickstart Mentorship

The Founder’s Kickstart Mentorship

A personalized mentorship designed to help founders and entrepreneurs bring their fragrance vision to life.

Guided by Master Perfumer Rajiv Sheth, this program blends creativity, strategy, and industry expertise empowering you to launch, refine, or scale your perfume brand with clarity and confidence.

Who is it for?

  • Aspiring Founders
    Launching their first fragrance brand or starting their entrepreneurial journey, from idea to growth.
  • Indie Entrepreneurs
    Expanding their creative ventures into the world of perfumes.
  • Established Businesses
    Looking to refresh, evolve, or scale their existing fragrance offerings.
  • Passionate Professionals
    Anyone serious about entering the fragrance business with expert mentorship and practical guidance.

Why this works?

  • Flexible & Focused
    Tailored guidance for every stage of your fragrance journey.
  • Clarity for Every Founder
    Early-stage insights and evolution pathways for established brands.
  • Creative Meets Business
    Mentorship that bridges both artistry and strategy in fragrance.
  • Expert Mentorship
    Learn directly from a perfumer with 25+ years of global experience.

What you get?

  • One-on-One Mentorship Sessions
    Four 1-hour sessions within 4 months scheduled jointly between you and Rajiv for complete flexibility.
  • Fragrance Strategy & Market Alignment
    Get personalized guidance to position your fragrance brand strategically in today's market.
  • Concept Directions for Your Fragrance
    Explore creative directions and olfactory identities for one or more fragrances.
  • Trusted Sourcing & Vendor Support
    Gain access to Rajiv's network of reliable partners for materials, production, and packaging.
  • Tailored to Your Journey
    Each session is customized to your brand's stage, challenges, and goals.

Optional Add-Ons

  • Signature scent creation & brief development.

  • Range concept building & positioning.

  • Production planning & lab coordination.

  • Business plan & pitch deck advisory.

International Reach And Collaboration

Rajiv Sheth is India’s first certified Master Perfumer, trained at ISIPCA and apprenticed under the late Master Perfumer Maurice Maurin, bringing over 25 years of experience in the global fragrance industry. He is the founder of All Good Scents Advisory LLP and the licensee of Cinquième Sens Paris in India. With extensive expertise in brand creation, training, consulting, and guiding fragrance ventures, Rajiv combines deep industry knowledge with hands-on mentorship to support fragrance entrepreneurs at every stage.

How it works

1

Apply Online

Submit your application form.
2

Program Details & Cost

Our team will review and, if relevant, connect with you by email to share the complete program outline, including fees.
3

Still Interested?

If you wish to proceed, our team will schedule a 20-minute discovery call with Rajiv to answer your questions.
4

Onboarding

If it's the right fit, you'll be onboarded into the mentorship.

Apply for the Kickstart Mentorship

Ready to bring your fragrance vision to life? limited mentorship spots each quarter.